Videos should be an important part of any Digital Marketing strategy. Whilst a good website, high quality call to action, great content, and not to mention excellent competitive pricing helps gain customers, videos help create a snowball effect! With the outburst of Social Media, and users engaging and sharing good, informative videos the combination of two can help catapult your Digital Marketing strategy and brand awareness.
Yes, video production can be expensive, but there are a lot of options available now where its easy to get an informative, engaging, yet entertaining video ad made for a few hundred quids. We’ve researched some cheaper and FREE options that you could use to create your own videos.
GoAnimate.com
A great resource to try your hand at video production for FREE. If you fancy to upgrade they have some great prices. Their business pricing starts from US$25 per month to US$50 per month.
Prezi
This is another great resource, more geared towards the business type presentation videos. Prices range from FREE to $13.25 per month.
Sliderocket
Also geared more towards presentations, but we like some of the pre-canned templates you could use for infographics, presentations, surveys, webinars, and more.